Blogger Workshop By Female Daily

Truth is I’m not a new blogger…

I started on blogspot in 2003. Wait, that’s 11 years ago! Let that number sink in for a bit…Holly freaking long, Batman!  I just love to write and I have been writing for as long as I can remember, although back then we only had these cute diary books with tiny little padlocks on them.

Then came Multiply and it was fun while it lasted, some friendships grew out of that site that have lasted until this very day.

Even before the demise of Multiply, I had returned to blogspot and I had written some blogs about life in general. It was nothing serious, mind you.

That was until I met a fellow blogger, Dhi who changed everything for me. She introduced me to wordpess and the rest is well, what you see today.

That was a starting point for my blogging and writing.

I found my voice…I am now comfortable with my style of writing although there is always room for improvement and I no longer wish I wrote like somebody else.

So when I saw the ad for a blogging workshop here in Jakarta, I registered myself for the Female Daily Blogger Workshop last weekend.

Blogger Workshop

This was my first blogging workshop so I was very excited from the start.

In a rush, I got my very talented brother to design me a business card for Scoops of Joy then printed it out the night before. I was so busy working on my Media Kit during the week and working on some upcoming projects for SOJ, so the opportunity to attend a blogging workshop felt like the absolute right thing to do.  It was the right event at the right time as it fits in with my plans for SOJ.

The Workshop started with successful Indonesian bloggers as the panelist sharing their stories and tips on how to make money from blogging. Each of them gracefully shared their knowledge and inspired the crowd to take blogging more seriously. Listening to these ladies, although they have a different niche than me, it made me realize that if they can do it, I sure can too.

Hanifa Ambadar – the CEO and Co-founder of Female Daily – shared how blogging has opened up a path to her growing and booming success in business. She was truly inspiring and to know that she is still blogging despite how demandingly busy her schedule is, really put things into perspective. Thanks Hanny!

Fifi Alfianto – who at one stage had 8 blogs – described candidly how she started her business from a start up to the big success she has today. Also how she balanced being a mother and running her many blogs and businesses.

Vira the travel blogger – has a great passion that shines brightly from her. Her easy going attitude made her presentation feel like a chat with a good friend over coffee. Her tips on not being afraid to approach other media such as magazine, websites, etc really got me thinking a lot. I especially loved what she and her blogging sidekick Mumum are doing about Indonesia’s tourism. They are giving it a big boost by traveling locally themselves and writing about Indonesia. Power to you, girls!

The most interactive presentation came from Marischka Prudence – a successful travel blogger – who smartly utilized her travel photos and randomly spread them amongst the participants. The idea was to name the place on the photos and if you did you won a t-shirt from her website.  It was a clever campaign for her brand. Her presentation was great too, it was very engaging.

There was one keyword from each presenter that kept coming up…consistency.

Blogging Workshop

The Q&A sessions were fun. Participants were very enthusiastic and they asked some really good questions.

After the lunch break, the workshop resumed with an International Beauty Blogger, Emily Quak. She was speaking alongside Simon Torring the Head of Content from Luxola in a segment aptly called “Blog Meets Brand”.

I loved how these two really emphasized having an updated and honest Media Kit as a blogger’s resume. To hear about what exactly a brand wants and needs from a blogger also gives somewhat of an insider look into the world of partnership. We learned that it is also okay for a blogger to actually pitch in to certain brands was also quite a new thing for me personally.

After learning from the pros, listening to a brand, then the next session was something I desperately needed to master. Google Analytics! Ricky Tjok the Online Campaign Manager for Google Indonesia led an interesting one hour presentation of basic introduction to what Google Analytics really is and why it matters for bloggers. There is so much more to learn about GA and sadly 1 hour was not enough. Maybe we could have a specific GA course in the future?

During the coffee break, some 15 lucky bloggers – yours truly included – were selected to meet people from Lenovo. There, we learned about their ongoing campaign involving bloggers and the work that they are doing also about their products.  We were also introduced to a Digital Agency that works with them.

Female Daily prepared 3 classes. If it was possible, I would’ve loved to join all 3 classes. Unfortunately, the first two classes: “How to Write Attractive Content” and “Tips for Writing Product Reviews that Matter” were scheduled at the same time.

I opted for the latter class taught by Affi Assegafthe Business Director & Co-Founder of Female Daily. It was a great class thanks, Affi!

The last class was called “Travel Photography Made Simple” by Raiyani Muharramah. She is one of the best travel photographers in Indonesia. Her work just blew me away! The photography speaks for itself. She gave out some really helpful pointers about taking photos. Tips and tricks to take photographs of local people when you travel and how important it is to spend time to talk to the person first and gain their trust before taking their picture.

Overall, the workshop was a success from my point of view. Hopefully it is a start of something really wonderful. We need more blogging workshops and conferences. Maybe in the future there can be more in-depth workshops/conferences.

Thank you for leading the first step into giving bloggers great tools and educational information, Female Daily. Even an experienced blogger like me learned a lot from this event. Here’s to hoping for more events in the near future.


Have you ever been to a blogging workshop before? How did you like it? Come share your workshop stories.




Lifestyle and travel blogger, founder of Single Moms Indonesia on a quest of finding joy in everyday life and living life to the fullest with kindness, compassion, grace and a bit of sass.

Find me on: Web | Twitter | Facebook



  1. Saundra Rohn
    September 22, 2014 / 10:16 pm

    What a wonderful workshop for you my daughter!

    • Maureen
      October 2, 2014 / 2:46 pm

      Thank you Mom 🙂

  2. September 27, 2014 / 11:28 am

    Nice to see your blog. I was participating too. Female Daily should have another blog gathering like this in the future 🙂

    • Maureen
      September 27, 2014 / 4:10 pm

      Hi Lia, salam kenal juga! Thanks udah mampir ya.
      Iya lets hope there will more blogging workshops in the near future dan sampai ketemu kalau ada lagi 🙂

  3. September 28, 2014 / 6:37 pm

    Maureen this was such a great write up and it seems you learned a great deal on how to improve your blog. Good for you. I was very impressed by the presenter who passed out images the photos of various travel locations. What a great way to engage the audience and market her brand in a fun way! I think the same idea could be incorporated online as remember to have fun and make the reader’s experience memorable. Very good! I found you in Single Mom Bloggers group.. 🙂

    • Maureen
      October 2, 2014 / 2:43 pm

      Hey Regina, thank you so much! Yes, we should all remember to keep it fun isn’t? 🙂 PS: I love your blog!

  4. October 1, 2014 / 11:01 am

    pengen sekali-sekali liat deh. andaikan bisa mengusir rasa malu tiap liat orang banyak :|.

    • Maureen
      October 2, 2014 / 2:38 pm

      Yuk kalo ada lagi gw ajak ya 😀

  5. October 4, 2014 / 11:41 pm

    Halo mbak.. Ah, mbak mah Udh blogger keren inihhh. Hihi… Kapan2 klo ktemu lagi aku colek2 yaa…

    • Maureen
      October 5, 2014 / 10:32 am

      Halo juga mbak. Nanti ketemuan di acara berikutnya ya 🙂

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